Map Problem → Urgency → Money
List three problems you've noticed in your community. For each one, rate how urgent it feels from 1 to 5, and whether people already pay to solve it. Keep the idea that scores highest on all three.
About 15 minutesEvery good AI product starts with a real problem worth solving. In this first step you'll learn how to spot a problem people genuinely feel — and would happily pay to have fixed.
Two short exercises to do before you move on to Step 2.
List three problems you've noticed in your community. For each one, rate how urgent it feels from 1 to 5, and whether people already pay to solve it. Keep the idea that scores highest on all three.
About 15 minutesPick one person you'd love to help. Decide which of the five stages — Emotional, Finance, How-to, Products or Service — they're in right now, then write one sentence on what they need next.
About 10 minutesDownload the AI for Business workbook to follow along and complete every exercise.
You've defined the problem. Next, you'll choose the AI model and tools that will help you solve it — all in plain English, at your own pace.